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That intensity carries through each of the 10 tracks on Valentine, out Nov. “I had a really good time wearing that outfit, sauntering around.” “I wanted to match the intensity of the song,” she explains.
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It’s a blazing rocker fueled by heartbreak and betrayal, sung with a furious new vocal power in the video, she wears a Regency-style suit while savagely murdering an ex’s new lover and stuffing her face with cake. Take the title track for her upcoming album, V alentine. Jordan works with a stylist these days to craft a precise look to get across the feeling she wants in each photo shoot or music video. “I don’t know why it’s so addicting, getting nice clothes,” she says. Even her lace face mask, which she got from her mother’s bra store in Maryland, wins her compliments from the museum guards. Clutching a black backpack and wearing a lavender sweater with white-and-brown Celine loafers, she looks like an impossibly fashionable middle schooler on a field trip. Jordan, who performs as Snail Mail, takes good care of these deep indigo jeans - later, she’ll stop in her tracks to trickle water on her knee after spilling some coffee.
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“I was coming back from therapy, and I was like, ‘Either I’m going to pee at my apartment or, potentially, my pants…’” Ultimately though, Lindsey is looking to the future, both in her sonic development and in her belief in herself.“Oh my god, I’m so sorry,” says Lindsey Jordan, 22, as she emerges from the leafy steps of Manhattan’s Fort Tryon Park, half an hour late, and approaches the Cloisters. There’s a profound list of farewells running throughout the record, one as hopeful as it is bittersweet. “I gotta grow up now,” she notes on ‘Mia’, “no I can’t keep holding onto you anymore.” With those words, Lindsey cements the catharsis of ‘Valentine’, concluding a record that looks to move forward by acknowledging all that has come before. The sheer breadth of sound is astonishing, yet easily pulled together by Lindsey’s distinctive wavering tones and lyrical impact. Follow-up ‘Ben Franklin’ cuts through any familiarity, opening the door for the dreamscape of ‘Forever (Sailing)’ and the raw fingerpicking of ‘c. Lead single, album opener and title track ‘Valentine’ presents Snail Mail’s guitar-led melody at its most grandiose. It also allows Lindsey to explore new sounds.
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Instead ‘Valentine’ ups the ante on Snail Mail’s often brutal honesty. Lindsey’s growing up does not arrive hand in hand with subtlety. The album’s name, a romantic reference in title only, is paired with the destruction of “Why’d you wanna erase me”. The unexpectedly upbeat ‘Ben Franklin’ openly references her time in rehab. ‘Light Blue’ is an ode to her girlfriend at 19. ‘Valentine’ tells this story with unashamed openness, Lindsey often referring to the work as her at her most naked. It encouraged her to look further inward, and in the words of the delicately orchestral closer ‘Mia’, to grow up. What followed was change, heartbreak, and a brief stint in rehab. The unforeseen yet well-deserved success of debut album ‘Lush’ kickstarted a turbulent period for Snail Mail’s Lindsey Jordan.